Brands including Prada have cut ties with South Korean actor Kim Soo-hyun amid controversy over his relationship with actress Kim Sae-ron who was found dead in February.

"We would like to emphasise that he is not wearing his trousers. This is a photograph of him without his trousers," YouTube channel Hoverlab said in Korean.

Kim Soo Hyun has been receiving severe backlash for being romantically involved with late actress Kim Sae-Ron, when she was a minor. The actor was earlier dropped by Prada as brand ambassador.

The controversy involving Kim Soo-hyun and the late Kim Sae-ron has opened a Pandora's box of issues within the entertainment industry, from age-gap relationships to the treatment of disgraced celebrities.

South Korean actor Kim Soo Hyun faces increased scrutiny as Chinese netizens question the accuracy of his agency’s timeline concerning his relationship with the late actress Kim Sae Ron.

The family of late actor Kim Sae-ron found another set of papers on Monday morning "threatening Kim Sae-ron that the agency will press charges if she tries to talk to Kim Soo-hyun again," according to the family's attorney.

ALBAWABA - Italian luxury brand, Prada has officially ended its partnership with Korean star Kim Soo Hyun amid allegations that he reportedly had a rela

According to a report by Koreaboo, Kim Sae Ron’s mother urged Kim Soo Hyun to publicly acknowledge their alleged underage relationship and issue an apology. She also called on GoldMedalist to admit to manipulating the media over the past three years by denying any romantic involvement between the two.

In a dramatic turn of events, Kim Soo Hyun's agency has initiated legal proceedings against an Indian influencer. The influencer has retaliated by leaking emails from the agency, escalating the situation further.

The statement added that "if the controversy surrounding the cast member continues, it could further damage the purpose of Good Day".