Coco Gauff's line with New Balance continues to expand.

Gauff debuted her signature shoes, the New Balance Coco CG2, in her new Wimbledon White and Green Apple colorway on court ...

American tennis star Coco Gauff's signature New Balance tennis shoes are available online in Wimbledon-inspired colorways.

COCO GAUFF caught the attention of the Wimbledon crowd and the tennis fans watching at home with her impressive outfit for ...

New Balance Coco Delray New Balance Not only does Gauff have a signature line, but she recently teamed up with New Balance on a budget-friendly line that is aimed at growing the game.

By signing Cooper Flagg, Shohei Ohtani, Coco Gauff and other young superstars, the 119-year-old sneaker and apparel brand is ...

Tennis star Coco Gauff’s performance at the Berlin Open didn't end on a high note, but she made sure to serve up stylish ...

Coco Gauff is one of the biggest names in tennis and she is already making plans for after her playing career.

To be clear, Coco Gauff didn’t bring up the word “star” during a recent interview with The Associated Press; the reporter did ...

Welcome back to The Athletic's free weekly sports business cheat sheet. Name-dropped: Woody Johnson, Mark Walter, Caitlin ...