Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
NBC inks a deal for 10 years of Thanksgiving Parade turkeys and Home Depot reverses a sales slump—plus, why it was a bad week ...
Eli Lilly is airing an ad during the Academy Awards urging customers to adopt a health skepticism when marketed drug brands that are not FDA-approved.
According to Wunderkind’s 2025 Consumer Insights Report, Millennials and Gen Z are leading the charge in digital commerce, with 55% shopping online 2-3 times a week. Convenience and habit drive their ...
Among today’s creative highlights, Gap delivers another captivating dance number, this time with Parker Posey; Quaker Oats puts a TikTok influencer in an oatmeal dress for London Fashion Week; and Lil ...
Hello there, and welcome back to Agency Brief. This week, we’ve got an interview with WPP CEO Mark Read, plus plenty more.
Stagwell forecasts 8% net revenue growth for 2025, with political advocacy and creative showing particular strength.
Ad demand for this year’s Oscars is on the rise, building on last year’s momentum, even as viewership for other major awards ...
Adalytics is best known for muckraking reports about failures in ad tech, digital media measurement and brand safety, ...
The founders of Ben & Jerry’s have expressed interest in buying back their namesake ice cream brand from Unilever Plc, ...
Ad Age is rounding up all the hottest social media trends with our new tracker, available only to All Access subscribers.
Years ago, while working with a global sweetener brand, I had an experience that perfectly captured the importance of consumer insights. I was involved in research for a new produ ...
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