Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...

According to Wunderkind’s 2025 Consumer Insights Report, Millennials and Gen Z are leading the charge in digital commerce, with 55% shopping online 2-3 times a week. Convenience and habit drive their ...

Eli Lilly is airing an ad during the Academy Awards urging customers to adopt a health skepticism when marketed drug brands that are not FDA-approved.

Numerous surveys (including one by Gallup) show that trust in institutions is fading, but authentic consumer insights can ...

Ad Age is marking Black History Month 2025 with our fifth-annual Honoring Creative Excellence package. ( Read the introduction and all the essays here.) Today, guest editor Damaune Journey turns the ...

Cultural intelligence is the next evolution in marketing—an approach that merges the precision of performance marketing with the depth of multicultural insights. Rather than viewing diverse audiences ...

Hello there, and welcome back to Agency Brief. This week, we’ve got an interview with WPP CEO Mark Read, plus plenty more.

NBC inks a deal for 10 years of Thanksgiving Parade turkeys and Home Depot reverses a sales slump—plus, why it was a bad week for DoorDash, Meta and Starbucks.

Rogue social posts and a wry comic film use reverse psychology to position Anduril as hard, meaningful, mission-driven work ...

Stagwell forecasts 8% net revenue growth for 2025, with political advocacy and creative showing particular strength.

“Unfolded” premiered Wednesday on Roblox, reminding consumers of the importance of consuming food made with real, farm-grown ingredients, such as those served at Chipotle’s restaurants. The 60-second ...

Ad Age is rounding up all the hottest social media trends with our new tracker, available only to All Access subscribers.