AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

CTV transparency remains a flashpoint between advertisers and broadcasters. Plus: the chronic mislabeling of instream video.

Joel Cox, who co-founded the company with Miles in 2013 and now serves as the EVP of strategy and innovation, told AdExchanger that this new funding will allow Strategus to continue developing ...

Nielsen told ad buyers that it plans to drop panel-only ratings later this year, a decision that publishers and buyers have ...

What is the future of curation in 2025? On the CES conference floor, PubMatic Chief Revenue Officer Kyle Dozeman talks about why curation is such a hot topic in ad tech.

Criteo's Brian Gleason shared how it is working with agencies to capitalize on curation and measurement opportunities in ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

NBCUniversal and Instacart team up to help brands use Instacart data to plan and measure audiences for NBCU campaigns.