TBWA India Private Limited has reported a strong financial performance for the fiscal year ended March 31, 2024, with total ...

While a section of industry watchers have welcomed the move, others have said that MIB making ratings 'free for all' weakens ...

According to a June 2025 Dentsu report, over 62% of large Indian advertisers are now testing at least one aspect of a hybrid ...

The much-awaited Indian Digital Marketing Awards (IDMA) is back! Ahead of the award ceremony, the jury meet for the 16th ...

The ministry has also proposed reforms to address the industry’s longstanding demand for capturing CTV and multiscreen ...

A day after several Pakistani celebrity social media accounts briefly became accessible in India, they were once again ...

Brands like Bold Care, Vastrado, Veeba, Spinny and Pop UPI have found themselves back in the spotlight as old content ...

PVR INOX Pictures has expanded its partnership with Chord, the networking-first creative agency incubated by 1702 Network, to enhance its digital brand presence and foster deeper engagement with ...

The Delhi HC has allowed Crocs to continue challenging copycat products that allegedly imitate its globally recognised design ...

Social commerce unicorn Meesho has officially entered the IPO arena, filing a confidential Draft Red Herring Prospectus (DRHP ...

Nissan has announced a key leadership transition in its India operations. The company has announced that Saurabh Vatsa, ...

In a market then dominated by multinational agencies like JWT, OBM, and Lintas, Rediffusion carved out a distinct identity: a ...