Over 143,000 mentions of “Astronomer” flooded X feeds on Thursday. But, of the 143,000 mentions of Astronomer, PeakMetrics analysis found that nearly 70% had nothing to do with the company’s brand or ...

Jordan-Poinsette becomes head of the North America health sector, while Corso takes on the role of EVP and head of We. global ...

NEW YORK: The call for entries to the 27th edition of the PRWeek U.S. Awards starts today, the first step on the journey toward glory on the biggest night of the PR calendar. This year’s PRWeek U.S.

Companies such as Amazon and Tyson Foods provide diverse support as Texas recovers from devastating flash floods.

Whataburger, H-E-B and AT&T, along with sports teams, quickly released statements after the tragedy. K-9 units respond to the flooding in Kerr County, Texas. (Photo credit: Desiree Rios, Washington ...

Want to get in on the Labubu mania, but not sure which kind of freaky plush toy monster elf to purchase? Several distinct Labubu collections exist and Rave Restaurant Group associate brand manager ...

The Labubu trend isn’t slowing down and neither should brands. PR teams need to approach this rising wave thoughtfully. Aligning campaigns with genuine enthusiasm rather than chasing hype ensures ...

It’s time for Jinfluencer 101. As newsrooms shrink — or worse, close completely — and social media habits change, former journalists are moving to social media channels or newsletter platforms to ply ...

Ketchum CEO Mike Doyle to exit agency this month Ketchum veteran Doyle will be replaced at ‘the appropriate time.’ Tamara Norman and Jo-ann Robertson will continue to lead the agency’s U.S. and global ...