Inclusivity isn’t a trend, says Natalie Ackerman of Jack Morton. It’s a business imperative essential for genuine connections in 2025 – and beyond.

If innovative brands don’t better tell their stories, they may never grow, nor will their products, some of which, may do a ...

Special Sydney is the ad agency behind the work for the food delivery service’s ‘Get Almost, Almost Anything’ campaign.

This week, brands lean into bold storytelling and nostalgic nods as Netflix transforms an office meeting into a high-octane odyssey and Hellmann’s pays homage to When Harry Met Sally. Meanwhile, ...

Google’s search dominance may be waning, says James Bentham, head of SEO at Havas Media Network. But as search complexifies, ...

From Squid Game to Wednesday, the streamer’s new teaser transforms a boring work meeting into an adrenaline-fueled journey through its most anticipated releases.

The Heineken-owned tequila beer has signed up the Colombian record producer as its artistic director to usher in a new era of advertising.

Ready or not, here AI come… but with a growing gap between potential and readiness, can marketing leaders afford to hide? We ...

Tesla’s latest earnings report reveals a rare sales decline and stock dip, as CEO Elon Musk’s escalating controversies and ...

Marcelo Pascoa, vice-president of marketing at Coors Light, reveals why, with Mischief, he kicked off the brand’s biggest campaign of the year with an embarrassing typo. It was no accident, and it ...

Creative agency Dept and director Glenn Kitson bring the sustainability campaign to life with the help of writer and comedian ...

By embedding AI-generated summaries directly into search results, search engines offer concise, context-rich answers without the need to click through to external sites. This development introduces a ...